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Google Analytics Spam Removal Guide

Logging in to Google Analytics can be both an exhilarating and a disappointing experience. You’ve worked hard to try and drive traffic to your website, all those hours you’ve spent writing content, promoting through various channels, and now you come to check your results. This is the exhilarating part, the build up to checking…I wonder how many people have checked …

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Facebook Retargeting: The What, the Why, & the How

Retargeting, sometimes referred to as ‘remarketing’, is an essential part of doing business online. It’s become the cornerstone of many e-commerce strategies and can provide a superb return on investment for businesses of all sizes when handled correctly, but what is it? Whether you’re a high street retailer looking to sell more goods online, or a service provider looking to …

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Leadfreak – Learning Lunch on Digital Marketing

The common mantra heard by business owners now is that they need to be online, they need to be on social media, they need to be digital…but what does all this mean, and in particular, what does this mean for your business and how can you make it work? Digital marketing is an ever growing and ever complex subject, get …

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5 Social Media Trends To Watch Out For In 2017

Trends are changing all the time, but in the social media industry they change especially quickly. Businesses, marketers, and agencies need to closely monitor the latest trends and developments in order to evaluate and develop their own marketing strategies. To help you (as a marketer) achieve that, you need to know what the social media marketing trends are today, how …

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Google Says Your Website Should Be Mobile Friendly. Is Yours?

A bit of background, back in March 2016 Google announced its plans to put more emphasis on mobile responsiveness and how this will impact search engine rankings. In Google’s words “Getting good, relevant answers when you search shouldn’t depend on what device you’re using. You should get the best answer possible, whether you’re on a phone, desktop or tablet.1” This …

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How Content Can Make Or Break Your Business

We’ve all experienced that moment where we pass a shop on the high street, something catches our eye, and we rush in to buy it with little thought or consideration. For physical shops, these ‘impulse’ purchases will make up a good percentage of their day to day sales, and it’s one of the reasons they put so much effort into …

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Top 6 Social Media Platforms 2016

Share this Post There is no denying the power of social media and the impact it can have on business marketing. Considering there are over 20 social media platforms out there who each currently have over 100 million active users, it’s not a surprise that businesses are thriving like never before! However, we need to be selective in the ones …

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Leadfreak – Learning Lunch on Digital Marketing

Digital marketing is an ever growing and ever complex subject, get it right and the benefits are long lasting, organic and lead generating. Get it wrong and costs can quickly spiral out of control with little to no value gained. Talk about walking on a tight-rope over the digital abyss. Well, Leadfreak are here to help get you started. In …

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Small Business vs Large Business: The Local Battle Front – How To Compete

Share this Post It’s the worst nightmare for a small business. You’re happily meeting the needs of your local market, solving a problem and you’ve worked hard to build yourself as part of the community…when WHAM, a national competitor moves in down the road. They have the money, the time and dedicated expertise to make a big impact in the …

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5 Key Questions Google Analytics Can Answer For Your Business

As a platform to help drive growth and performance for your business there aren’t many better. Google analytics is free, it’s reliable, it’s heavily supported by Google and it can capture so much information on your business’ digital world that can drive decision making it’s not surprising to hear that it’s installed on over 50% of all websites. But speaking …