How We Work Together

To deliver a personalised strategy fit for purpose, we need to first focus on the fundamentals. Our process ensures that you grow profitably.

Step 1: Discovery Call


One of the key factors of a prosperous relationship is making sure we're a good fit.

In our discovery call we'll be getting to know each other, asking questions, and making sure we're both happy to continue.

Be ready to answer questions about where you want to be, what's currently stopping you from getting their, and the impact on you and your business of overcoming your challenges.

Book Your Discovery Call
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Step 2: Your Foundation

By cementing your foundations we can ensure that any marketing strategy created will fit within the constraints of your business model. This is a live workshop at your office.
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Your World

We focus on your business and the world it operates within. What is your value, how do you create it, and who benefits from it.
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Your Goals

We confirm the SMART goals and objectives that you're targeting for success and commit to helping you achieve them.
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Your Numbers

We calculate your allowable customer acquisition cost to determine how much your business can afford to invest to grow.
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Your Data

We visualise your current performance by connecting your platforms to our real-time dashboard reporting.

Step 3: Your Strategy

Only once we have checked the foundations can we create the strategic blend that will meet your objectives and your profit target.

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By capturing all of the data in step 1, we can pull together the blend of strategies that will deliver on your goals and objectives.

This is an effective strategy leveraging the most recent developments in marketing, sales, and tech experiences not only from our organisation but from others that are leading the way.

Each strategy has a part to play in providing a bespoke strategy that works for you. Unlike others, it's not a one size fits all that we give to everyone.

Because your business isn't a "one size fits all" kind of business.

Step 4: Go To Market

As a core principle we're market-driven, not marketing driven. Which means that we validate our ideas by speaking to the people you want to work with.

A hypothesis is formed in step 2. An idea that, as a collective, we believe is going to work.

But, we're the first to admit that we're probably not your target market so we need to speak to those who are in it.

We perform both quantative and qualitative research in your desired market to test our hypothesis. To determine whether we're on the right track, and what can we do to improve it.

Only once our plan is validated by the market place we can move to step 5.

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Step 5: Your Tactics

Then the fun begins. We have a range of skills, tools, and bleeding edge developments that can be deployed for maximum benefit to your business. Here's a taste of what we do:
B2B Contact Database

B2B Database

Access over 400m B2B contacts with our AI patented B2B database for ultra-specific email campaigns.
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Sales Funnel Building

Sales Funnels

Our team of marketers and web developers build high-converting, digital customer sales journeys.
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Chatbot Building

Chatbots

Scaling conversation with our arsenal of automated chatbot strategies that book meetings in your sleep.
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LinkedIn Strategies

LinkedIn

Automated strategies for LinkedIn giving you the ability to connect and network with your prospects.
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Facebook

Facebook Ads

Creating and deploying highly effective, targeted ad campaigns on this behemoth of a social platform.
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Google Search Ads

Google Ads

With search, display, shopping, retargeting, and smart bid management, we've got you all-set for sales.
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Social Media Management

Social Media

Managing your social channels to keep you top of mind and to position you as the industry credible expert.
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Amazon Voice

Amazon Voice

Be in first-mover advantage territory by building awareness and loyalty to your brand through voice.
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Step 6: Your Training

Once your strategies are up and running, generating a consistent level of extra revenue, it's time to adopt it as business-as-usual.
Leadfreak Academy

Leadreak Academy

Enrol your marketing team on the Aston Uni MBA accredited Leadfreak Academy. Giving you the step by step playbook digital mastery.
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Workshops

Workshops

Bring our team to the office for a day and we can work through a sales and marketing specific problem, or teach you the latest strategies.
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Chatbot Building

The Manual

We can provide you with the operations manual for your marketing strategy so that you can manage and deploy using your own team.

VIP ONLY

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Case Study

illapa Cloud
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We've been working with illapa Cloud from the start of their journey. Nothing beats rapid growth like a well informed team, experienced in their industry, a great idea, and an ambition to change the world. With the illapa team that is what we got.

Ready to take your first step towards a profitable marketing strategy?